An independent office supply store still open for business downtown

This long-establshed family owned store, located in downtown Rockford, Illinois, wanted a website to convey its community presence and unique personality to help sell products.

Better Than the Big Boxes

For a store with a lot of history and an extensive product line, Beethoven began by working with the owners on an in-depth needs analysis. They focused on the store’s unique services in a market dominated by big chains. A built-in catalogue and project gallery shows the store’s wide array of products and services.